Creative Lead. Designer.
Passionate Brand Storyteller.
Motivated and artistic Creative Leader with experience developing and leading teams that build brand stories for a variety of organisations.
Passionate about customers and connecting them to messages and products through outstanding visual story telling. Through all forms of interaction.
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Led National Award-Winning Brand Campaigns for Nature’s Path and developed seasonal brand campaigns for BestBuy.ca.
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From small teams of freelancers and in-house, to large corporate design communities. Development approach career frameworks and one-on-ones.
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National Brand updates and redesigns. Enterprise level design thinking and planning. Omni-channel brand campaigns.
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Partnerships with brand and business to lead concept, production across all phases. Creative team management, ideation and agency partnerships.
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Within a range of business areas, integrated UX leadership. Operationalisation and optimization planning. Design System creation.
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Developing team members from within, showing up as an empathetic leader. Being authentic and respecting diversity, accessibility and inclusivity.
Key Skills:
What people say
“I had the pleasure of working with Ben on the Experience Design team during my time at Best Buy Canada.
Ben possesses an innate ability to ideate concepts and explore innovative strategies aligned with the brand and the challenges we were solving for, all with a genuine wit and fun personality that made any challenge not a challenge at all.
Collaborative idea sessions with him were always particularly rewarding, as he always was open to feedback, ready to pivot, and the genuine desire to jump in and help out.”
Adam Finley
Visual Design Lead at Telus Digital
Some more about me —
